The Mountain Echo

A prominent weight loss company has vowed to to start up a boot camp in Val d’Isere after a recent holiday in the resort. She was horrified by what she felt was a crime of neglect for many of the seasonnaires in Val d’Isere.

Weight concerns have been in the news recently what with rising adult obesity leading onto problems like diabetes and heart problems but never before has someone in the weight watching community directly targeted Val as a problem zone.

Citing issues such as ‘blatent misuse of butter’ and ‘portion control’ as potential reasons for the outbreak the company said that its services would be put to great use in the mountain community in curbing the intake of beer, meat and cheese.

‘Put down your fondue fork’ has been rumoured to be the name of the upcoming poster and advertising campaign as well as a resort wide search for the face of the campaign to make public appearances and raise morale amongst the community much like Jared Fogle who became the poster boy for the weight loss campaign by Subway. The face of the campaign will also keep a blog and be available for appointments should anyone feel like they are going to fall off the keep healthy wagon.

It’s common knowledge that many a seasonnaire out here in the savoie region must avoid the inevitable results of cooking with far too much butter and drinking too much beer, but until know the problem had been thought to be relatively small scale and the only consequences were the inability to wear jeans after february and the need for a personal trainer on the return home.

There have been calls to implement the points system into all staff rotas and for supermarkets to stock a specific lighter options choice instead of roti chicken and ben and jerry’s. The company has also pledged to create small focus groups which meet in various bars around town, serving only Vodka and Soda or Gin and Tonic or fresh juices. There will be no sugary drinks, beer or dark spirits available.

If you’re keen to get rid of your chalet backside that currently has no hope in hell of fitting into your jeans then this might be the kind of regime for you. I mean some guys do like a more shapely bottom and some girls like moobs, but for the most part a bit of abs, bums and tums to tone might do some members of the community some good in the love department.

For those keen to start before the summer on their weight loss campaign in order to avoid the awkward silences when they return home from parents or lovers there will be a fat camp taking place from the 26th to the 30th of April. For contact details see below. The camp promises to be good fun but a great workout with seminars and lectures on maintaining a dairy free lifestyle and how to say no to a demi peche. There will be trained fitness instructors wearing tight shorts in order to help shame camp inmates into running that extra 5 miles. At the end there will be a run from Bourg St. Maurice with the winner having a caesar salad with no dressing for free at a restaurant of their choice.

So for those of you looking to shed those chalet pounds and look like you’ve been skiing all day every day, this new initiative may be just the thing for you. The meetings and complete system will be implemented at the start of next season with all restaurants pledging to not serve anyone who they do not believe to be sticking to the regime and will make name and shame posters accordingly. For information and booking call the local representatives and success stories 0648816503

Remember guys it’s not a crime to ask for help